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55 Best-Selling Things on Amazon You Need in 2023

We're talking travel gadgets, cool kitchen accessories and apartment must-haves.

By Elizabeth Berry and Shanon Maglente
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Whether a Tik Tok trend, recommendation from a friend or a desire to online shop led you to Amazon, you may find yourself searching around even after you've added what you were looking for to your shopping cart. Fortunately, Amazon updates its best-selling products page hourly, including favorites that have been reviewed thousands of times or earned the title of Amazon's Choice. You can peruse the page as well as our roundup here to find cool products you didn't realize you needed until now.

To find the coolest Amazon products, we combed through thousands of customer reviews and scoured Amazon's best-sellers list for products worth shopping. Our experts have also tested many of these popular finds in the Good Housekeeping Institute, whether it be the best outdoor furniture, kitchen items, car accessories or travel products like the best luggage on Amazon. We have also included best-selling home items for your house or apartment as well as some sort of, we will admit, weird gadgets that may just revolutionize your daily routine.

Read on to see our Amazon must-haves — almost all of which would make great gifts for women or a must-have present for men. More than a few would also make for a fantastic belated graduation gift for the recent grad in your life as they look for dorm room essentials. And don't forget to stay up-to-date with Amazon Prime Day 2023 deals to find these must-haves at an even more affordable price point.

1
Celeb-Fave Handbag

SG SUGU Crossbody Bag with Tassel

On Sale
Crossbody Bag with Tassel
1
Celeb-Fave Handbag

SG SUGU Crossbody Bag with Tassel

Now 47% Off
$24 at Amazon
Credit: SG SUGU

Meghan Markle loves this style of bag, and apparently, so does everyone on Amazon. It doesn't hurt that this faux leather crossbody purse comes in various shades including blush, beige and cognac.

2

Bedsure Satin Pillowcase 2-Pack

On Sale
Satin Pillowcase 2-Pack
2

Bedsure Satin Pillowcase 2-Pack

Now 23% Off
Credit: Bedsure

According to experts, silk pillowcase benefits include reducing wrinkles, minimizing hair frizz and keeping your skin moisturized. However, you don't have to splurge to reap the benefits; this number-one bestselling pillowcase set is under $15 on Amazon. It boasts more than 205,000 five-star ratings, and it comes in a ton of different colors to match your bedding. Named in our best silk pillowcases guide, it impressed our sleep testers who unanimously rated it as feeling smooth.

3
Trending on Tik Tok

BRONAX Cloud Slippers for Women and Men

On Sale
Cloud Slippers for Women and Men
3
Trending on Tik Tok

BRONAX Cloud Slippers for Women and Men

Now 33% Off
Credit: BRONAX

These viral pillow slides feel like walking on a cloud, according to thousands of Amazon reviewers. They're super easy to clean and offer plush cushioning while adding a little bounce to your step. As Amazon's best-selling slippers, they come in a range of sizes and colors to suit your style.

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4

Stanley Stainless Steel Tumbler

Stainless Steel Tumbler
4

Stanley Stainless Steel Tumbler

Credit: Stanley

Stay hydrated, sip coffee or slurp your morning peanut butter and banana smoothie from this double-wall vacuum insulated tumbler, available in almost two dozen colors as well as four different sizes. The manufacturer claims the tumbler can keep liquids chilled for up to 12 hours and iced for up to 2 days. We appreciate that it's dishwasher safe for easy cleaning and that it can fit in most cup holders, whether that's in your car or in a treadmill at the gym.

5
Must-Have Sheets

Mellanni Queen Sheets

On Sale
Queen Sheets
5
Must-Have Sheets

Mellanni Queen Sheets

Now 26% Off
Credit: Mellani

If you're shopping for sheets on a budget, you won't want to miss this set from Mellani. The GH Institute tested these buttery soft sheets, and we were impressed by the durable fabric that resists shrinking, even after multiple washes. With over 244,000 five-star ratings, these top-selling sheets come in a variety of sizes and colors to match your current bedding.

6

Bissell Little Green Multi-Purpose Portable Carpet and Upholstery Cleaner

Little Green Multi-Purpose Portable Carpet and Upholstery Cleaner
6

Bissell Little Green Multi-Purpose Portable Carpet and Upholstery Cleaner

Credit: Bissell

This handheld carpet and upholstery cleaner went viral on social media because of its ability to remove a disgusting amount of dirt from rugs, car upholstery and more. With more than 44,400 five-star ratings, it's Amazon's best-selling carpet cleaner. Plus, our cleaning experts at the GH Institute found that this small-but-mighty device was super easy to clean out, too, making it one of the best portable carpet cleaners on the market.

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7
A Timeless Gift

PAVOI 14K Yellow Gold Hoops

14K Yellow Gold Hoops
7
A Timeless Gift

PAVOI 14K Yellow Gold Hoops

Credit: PAVOI

These stylish gold hoop earrings look expensive, but they're just $14 on Amazon. The sleek design makes them easy to style with other jewelry, and they come in four different hoop sizes to suit your preferences. As Amazon's best-selling earrings, they have more than 44,500 ratings, and shoppers rave about how lightweight, durable and elegant they are.

8
A Cozy Staple

Bedsure Fleece Throw Blanket

On Sale
Fleece Throw Blanket
8
A Cozy Staple

Bedsure Fleece Throw Blanket

Now 22% Off
Credit: Bedsure

Bedsure products are always loaded with happy customer reviews and an affordable price point, and this cozy throw is available in 30 colors and eight sizes, whether you want to place the blanket on your sectional or the bed. It's a #1 best-seller on Amazon, with over 147,900 ratings. Seems to us that you will feel nice and snuggled in this throw.

9
Most Popular Leggings on Amazon

Colorfulkoala High Waisted Workout Leggings

High Waisted Workout Leggings
9
Most Popular Leggings on Amazon

Colorfulkoala High Waisted Workout Leggings

Credit: Colorfulkoala

These affordable leggings on Amazon outperformed more expensive styles in our tests, impressing GH Institute experts and consumers. The fabric maintained its shape after stretch recovery testing in our Lab, and we appreciate that you can choose from over 30 color and pattern options. Side pockets are ideal for slipping your phone and keys inside as you head out the door for a run or to walk the dog.

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10

BAGAIL Packing Cubes

Packing Cubes
10

BAGAIL Packing Cubes

Credit: Bagail

These Amazon's Choice packing cubes were also rated best overall by our textiles experts, and over 15,700 five-star reviews support both titles. The 8-piece set is simple in design but still durable, and includes a nice variety of shapes and sizes so you can easily pack larger clothes like shirts as well as underwear or even a pair of shoes. We also appreciate the make-up which is a nice addition to the collection.

11
Affordable Mascara

essence cosmetics Princess False Lash Effect Mascara

Princess False Lash Effect Mascara
11
Affordable Mascara

essence cosmetics Princess False Lash Effect Mascara

Credit: essence

This mascara promises a false lash-like effect with dramatic volume and length. In previous Beauty Lab tests, our experts found that it was excellent at lengthening, volumizing and curling lashes — making it one of the best mascaras on the market. Amazon reviewers especially love the fact that they're getting such results at just $5. "To my surprise, it’s just as good, if not better, than the $20 mascara I’ve been using!" one reviewer says.

12
For the Techie

elago 3-in-1 Charging Station

3-in-1 Charging Station
12
For the Techie

elago 3-in-1 Charging Station

Credit: elago

A great gift for the teacher in your life, this affordable charging station is compatible with a variety of Apple products including iPhones, watches and Airpods. Anyone would appreciate having this helpful gadget on their desk so they can recharge multiple devices throughout the school day — especially in a classroom where outlets may be limited or being used for other learning tools and gadgets.

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13

AmazonBasics Silicone Baking Mat

Silicone Baking Mat
13

AmazonBasics Silicone Baking Mat

Credit: Amazon Basics

Forget aluminum foil: These non-stick silicone baking mats cut down on cooking and baking clean-up time, and you don't have to waste oil or greasing spray. "My cookies came out better — crunchy on the outside and soft on the inside," says one Amazon reviewer.

14

Conair Fabric Shaver and Lint Remover

Fabric Shaver and Lint Remover
14

Conair Fabric Shaver and Lint Remover

Credit: Conair

It's always annoying when you pull on your favorite shirt only to find that it has started to pill. Enter: a fabric shaver. This handy cleaning tool will let you remove fuzz and pills from thin-, medium- and heavy-weight fabrics. Conair's fabric shaver also functions as a lint remover so you get the best of both worlds. It's backed by the Good Housekeeping Seal and we appreciate its large lint bin to collect pills. Over 82K five-star reviews reflect its popularity.

15

Linenspa All-Season Quilted Comforter

All-Season Quilted Comforter
15

Linenspa All-Season Quilted Comforter

Credit: linenspa

It's what's on the inside that counts: Fill your favorite duvet cover (like the best-selling Bedsure option on this list!) with this quilted microfiber comforter, which is packed with a hypoallergenic down alternative. It'll keep you warm — but not too warm— all year long.

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16
Best Organizing Product

Chef's Path Airtight Food Storage Containers Set with Lids

Airtight Food Storage Containers Set with Lids
16
Best Organizing Product

Chef's Path Airtight Food Storage Containers Set with Lids

Credit: Chef's Path

With this 24-piece set, you'll get everything you need to make your kitchen pantry and cabinets super organized. We love that it includes customizable labels to make it easier to find your favorite pantry staples. This set has more than 35,300 reviews, making it the most popular pasta organizer on Amazon.

17
Must-Have Sneakers

Brooks Brooks Ghost 14 Running Shoe

On Sale
Brooks Ghost 14 Running Shoe
17
Must-Have Sneakers

Brooks Brooks Ghost 14 Running Shoe

Now 36% Off
Credit: Brooks

The top-selling women's road running shoe on Amazon, the Brooks Ghost 14 is popular because of its perfect balance of cushioning and energy return. After extensive testing, the GH Institute named it the best running shoe for plantar fasciitis due to its cushioned heel and shock-absorbing outsole.

18
Great for Kids

Boon Pipes Toddler Bath Toy

Pipes Toddler Bath Toy
18
Great for Kids

Boon Pipes Toddler Bath Toy

Credit: Boon

Bath time is either their favorite time of the day or a difficult experience for all parties involved. These popular bath pipes attach to the bath wall and have a 4.4-star rating on Amazon with numerous parents saying they improve bath time fun. One five-star review says "These pipes have been a huge hit with both my one year old and almost three year old! Easy to clean and have suctioned well so far. I recommend these for bath time fun!"

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19

Saucemoto Dip Clip

On Sale
Dip Clip
19

Saucemoto Dip Clip

Now 16% Off
Credit: Saucemoto

Amazon is full of practical, albeit a little bizarre, car accessories that can improve your short and long vehicle journeys. These adorable dip holders clip onto the air vent in your car and can attach to vertical, horizontal or diagonal vents for complete versatility. Dip chicken nuggets or French fries in ketchup without making a mess during a road trip.

20
Perfect for the Home Office

Sunny Health & Fitness Under Desk Mini Bike

On Sale
Under Desk Mini Bike
20
Perfect for the Home Office

Sunny Health & Fitness Under Desk Mini Bike

Now 21% Off
Credit: Sunny Health & Fitness

If you are looking for ways to incorporate movement into your daily routine, but often find reasons to skip the gym due to a busy work day, consider purchasing an under desk bike that lets you peddle to the meddle while still typing or zooming away. We appreciate the 2-in-1 design of this mini bike that lets you use your feet or hands. Experiment with eight types of resistance as you graduate from a beginner to an intermediate user.

Headshot of Elizabeth Berry
Elizabeth Berry
Updates Editor

Elizabeth Berry (she/her) is the Updates Editor at the Good Housekeeping Institute where she optimizes lifestyle content across verticals. Prior to this role, she was an Editorial Assistant for Woman’s Day where she covered everything from gift guides to recipes. She also has experience fact checking commerce articles and holds a B.A. in English and Italian Studies from Connecticut College.

Headshot of Shanon Maglente

Shanon is a writer and editor who specializes in best-of product roundups and deals. She has over six years of experience, including almost three years as a Good Housekeeping product and reviews editor, covering the best sales and products across home, appliances, health, beauty, parenting and more.

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